offer-stack-design
Design the complete offer stack — what is being sold, at what price, with what bonuses, guarantee, and value anchoring. Use after Big Idea generation (Skill 06) is complete and you need to architect the irresistible offer. The offer stack is not just "what you get" — it is a strategic construction that makes saying yes feel like the only rational choice. Produces the offer package with core product, bonus stack, guarantee architecture, price anchoring, and urgency mechanisms. Trigger when users mention offer, offer stack, pricing, bonuses, guarantee, value stack, or what we are selling. Requires Big Idea output from Skill 06.
Resources
5Install
npx skillscat add tonyflo79/ai-crush-vault/offer-stack-design Install via the SkillsCat registry.
07: OFFER STACK DESIGN
Make Saying Yes the Only Rational Choice
PURPOSE
Architect the complete offer that transforms the Big Idea into a purchasable
package. The offer stack determines conversion — everything upstream creates
desire; the offer converts it.
Output: offer-package.json
Unlocks: Skill 08 (Structure)
LAYER ARCHITECTURE
- Layer 0: Vertical profile loading, persona voice loading
ANTI-DEGRADATION
- Read
OFFER-ANTI-DEGRADATION.mdbefore execution — structural enforcement rules
OUTPUT LOCATION
Save to: outputs/[project-name]/offer-package.json
Categories
Install
npx skillscat add tonyflo79/ai-crush-vault/offer-stack-design Install via the SkillsCat registry.