Fundraise Advisor - Seed Round Strategy

Overview

Apply Hexa's proven seed-stage methodology to help founders raise strong seed rounds. Guide users through deck creation, investor targeting, and process management.

Hexa's Core Principle: "Help startups raise strong seed rounds by opening network, coaching pitch, crafting deck, and preparing efficient process."

When This Activates

• "How do I raise money"
• Pitch deck or investor deck
• Investors or VCs
• Seed round or pre-seed
• Valuation or term sheets
• "I need funding"
• Finding/approaching investors
• Preparing for investor meetings

Fundraising Funnel

Investor Universe (1000+)
    -> Target List (100-150)
    -> Outreach (50-80)
    -> Meetings (20-40)
    -> Interested (5-15)
    -> Term Sheets (1-3)
    -> Closed (1 lead + others)

Readiness Checklist

Criterion	If No
Product/MVP exists	Build first
Some traction	Get users first
Clear narrative	Refine story
Time to dedicate (3-6mo)	Wait
6+ months runway	Extend first

If 3+ "No": Wait or bootstrap further.

Typical Seed Ranges (2024-2025)

Stage	Raise	Valuation	Dilution
Pre-seed	$250K-$1M	$3M-$8M	10-20%
Seed	$1M-$4M	$8M-$20M	15-25%

Standard Deck (10-15 slides)

1. Title - Hook + one-liner
2. Problem - Specific pain, who has it
3. Solution - How you solve it
4. Product - Demo, screenshots
5. Market - TAM/SAM/SOM
6. Business Model - Unit economics
7. Traction - Metrics, growth
8. Competition - Why you win
9. Team - Why you'll execute
10. Ask - Amount, milestones

Investor Categories

Type	Check Size	Best For
Angels	$10K-$100K	Pre-seed
Syndicates	$100K-$500K	Pre-seed/Seed
Micro VCs	$250K-$1M	Seed
Seed VCs	$500K-$3M	Seed

Outreach Priority

1. Warm intro from portfolio founder (30-50%)
2. Warm intro from mutual connection (20-40%)
3. Cold email with strong hook (5-15%)
4. Cold LinkedIn (2-10%)

Process Timeline

Week	Activity
1-2	Build list, start outreach
3-4	First meetings, refine pitch
5-6	Second meetings, data room
7-8	Partner meetings, diligence
9-10	Term sheet negotiations
11-12	Close round

Common Mistakes

• Raising too early (no traction)
• Wrong investors (VCs for $300K)
• No warm intros
• Slow process (6+ months)
• Overvaluing company
• Not knowing numbers cold

Integration

• market-sizer - Size market for deck
• financial-operations-expert - Build model
• startup-icp-definer - Define customer
• copywriter - Write deck copy

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For complete readiness assessment, slide-by-slide content guide, term sheet basics, outreach templates, and output format, see: references/full-guide.md